Monday, 1 March 2010

Woody's has a new website!

A new initiative by the Government is trying to get at least 100,000 small businesses on the net. They are offering free domain name registrations and have teamed up with Google Sites to allow business owners to quickly and easily create their own websites.

(Personally, myself and probably everyone else, would much rather see this investment being made in tax reductions!)

Anyway, here is the link to our new website:

www.woodys-chippies.co.uk

Tuesday, 23 February 2010

Why have Woody's fish prices gone up?


Why have our fish prices gone up?

All our fish is sourced from sustainable stocks around Iceland which is Frozen At Sea within 4 hours of being caught. This ensures we receive the highest quality product possible.
However, due to the UK’s traditional style of commodity trading of cod, the benefits and quality of these products is not recognised in the prices the trawlers receive. Vessel owners are now more likely to switch sales away from the UK to China in particular where it is regarded as a luxury menu item.
Tim Cartright Taylor of FASFA.

Another reason why Icelandic trawlers are under so much pressure is due to the current economic climate and the need of their Government to recover their debts. Many other variables affect the wholesale price of fish – anything from the time of season, the species of fish, processing, quotas, catches, fuel prices, exchange rates and the weather – at sea and on land.

We know that if we pay good prices for quality FAS fillets now, the prices of fish will stay reasonable for the long term. We hope you recognise the need to pay a little extra (hopefully temporarily) for a high quality product which comes from sustainable sources. If you do ever have any problems with your meal, please remember you can let us know either in the shop or on our Facebook page. Fish and chips in Barnsley.

Thank you,
Woody

Monday, 11 January 2010

Wednesday, 30 December 2009

Get your facts right about Fish and Chips


For more fish and chip facts, visit Woody's website.

Fish and chips are popular at celebrity weddings. Fans are rumoured to have included Steven Gerrard and Alex Curran, Wayne Rooney and Coleen Mcloughlin, Myleene Klass and Graham Quinn, John Terry and Toni Poole and Dave Gardner and Davinia

Taylor to name but a few! And there’s more….

Fish and chips are a big favourite for family takeaway meals. £1.2 billion a year is spent in fish and chip shops nationally. They outsell Indian takeaways on a meal basis by four to one - and fish suppers outsell them by two to one. In 2008 over 250 million fish and chip shop meals (featuring fish) were sold throughout the UK, proving that UK's fish and chip shops are still the nation's favourite hot takeaway outlet.

Cod is the most popular fish sold in fish and chip shops, accounting for 61.5% of fish sold, followed by Haddock at 25%. Other white fish such as Plaice are also popular. Some shops offer locally landed fish depending on what is available in the market place, but the vast majority of the cod and haddock sold in fish and chip shops come from the sustainable waters of the Barents Sea and Iceland.

More than one in six of us can't resist going to the fish and chip shop at least once a week and nearly 70% of us choose to take our fish and chips home to eat. Those from Yorkshire prove to have the biggest cravings! Nearly 70% of us take our fish and chips home to eat.

Fish and chips have 9.42 grams of fat per 100 grams. Beating all other takeaways - the average pizza has 11, Big Mac meal with Medium fries has 12.1, Whopper meal with medium fries has 14.5, chicken korma 15.5 and doner kebab 16.2. The same goes for calories - 595 in the average portion - where the average pizza has 871, Big Mac meal with medium fries 888, Whopper meal with medium fries 892, chicken korma 910 and doner kebab 924.

There are around 10,000 fish and chip shops all over the UK, employing some 61,000 people. They sell 424.8 million meals a year, that's seven meals from a fish and chip shop each year for every man, woman and child in the UK. 58% of these are fish and chips. This

amounts to 255 million fish and chip meals a year. A portion of chip shop chips contains less fat than a prawn mayonnaise sandwich and can provide you with a third of your dailyrecommended Vitamin C.

Fish and chips was the only take-away food not to be rationed during the Second World War. Frederick Lord Woolton, Minister of Food at the time, even allowed mobile frying vans to carry fish and chips to evacuees around the country.

As far back as 1838 Charles Dickens wrote about fried fish warehouses in the classic novel 'Oliver Twist'. These warehouses acted asthe forerunner to fish and chip shops - but the partner to fish wasn't the traditional chip as we see tod , but either bread or baked potatoes. The fish was sold by street vendors who carried the goods in trays hung around their necks. The fish was purchased cold for about a penny a portion.

Inspiration for marketing in a recession


We currently own 2 fish and chip shops in Barnsley, South Yorkshire under one brand - Woody's. During national chip week in February 2009, we gave away free portions of chips... customers didn't have to buy anything else and could ask for as many portions as they wanted. (Shock horror!)

We're now doing the same during the whole of Christmas Week (Christmas is a time for giving after all!) Giving away free chips has:

1) Allowed us to gain exposure through free press covering the 'story' in the paper and on the local radio.

2) Suppliers are more than willing to support us by giving us stock for free.

We have promoted this event in the local paper, put posters up all over town and placed ads on various free advertising websites and social networking sites including Facebook.

We started the marketing towards the end of November and dozens of new customers started coming in from day one of the posters going up. Our message was to "help spread the Christmas cheer" and to say thank you to our loyal customers for their support this year and to hopefully inspire other businesses in Barnsley to show some appreciation to their customers also.

I understand that this is only on a relatively tiny scale as the shops are simply two local chippies and that in these times most businesses would struggle to give away freebies. However, there is no doubt that this has already improved our sales considerably, new customers are returning every week and we will attract customers who will never have come to us before and will hopefully carry on coming to us.

My message is basically this: usually... "You don't get owt for nowt" but showing some appreciation and giving a little away certainly gets people talking... and ultimately SPENDING!

Find Woody's fish and chips in Monk Bretton, Barnsley

Monday, 14 December 2009

Woody's JUMBO Cod!

Woody's fish and chip shops in Barnsley are now serving JUMBO cods for just £6.50 with the choice of having a complimentary cone-sized portion of chips to go with it... that's if you REALLY want to push yourself! (Just remember they can be up to 18 inches long!)



Sunday, 13 December 2009

Introducing Woody's


The purpose of this post is to introduce Woody's fish and chips and set the scene of where the business is today.

Woody's currently has two fish and chips shops in Barnsley:

Shafton - 01226 715 677

3 Weetshaw Close
Shafton
Barnsley
S72 8PZ

Open weekdays 11.30 - 20.00
Open Saturdays 11.30 - 18.00

First opened as Woody's 19th December 2008 but has been a fish and chip shop for over 50 years.



Monk Bretton - 01226 247 177

Unit 2, 4 Castle Close
Monk Bretton
Barnsley
S71 2QR

Open weekdays 11.30 - 20.00
Open Saturdays 11.30 - 18.00

Cooks gluten-free fish and chips (uncontaminated guaranteed) and other products to order on Thursdays, Fridays and Saturdays.

First opened as Woody's on the 1st September 2009.


Woody's is a young family run business with high hopes for the future. Our vision to bring back Traditional British fish and chips is at the forefront of our minds when deciding what products to have on offer and how to go about opening new fish and chip shops.

We have had great feedback from all our customers and we react to any constructive criticisms by instantly making changes to the way we do things! We pride ourselves on our extremely high food hygiene standards - Woody's was awarded 5 stars by the Barnsley Council following a random health and hygiene inspection earlier this year and all our staff are qualified in advanced food hygiene.

Some of the products we have on offer that you may not find anywhere else include Holland's pies, steak and kidney puddings, Savaloy sausages, Irish spicy curry and our famous JUMBO Cod which can be up to 18 inches long!

Due to our ever increasing popularity within Barnsley, Woody's is planning on future expansion of the brand in Barnsley and the rest of South Yorkshire through opening more takeaway outlets and a restaurant by 2012 then possibly looking in to franchising the brand.

To say a big thank you to our loyal customers, Woody's is helping to spread some Christmas cheer by giving away free chips during Christmas week (Monday 21st - Thursday 24th December 2009). We hope this inspires other businesses in the area to show some appreciation to their customers this year too.